The days of people pulling out their trusty Yellow Pages to search for a service provider are long gone. In today’s digital age, 99 times out of 100, people start their search online.
Suffice to say, a website that both looks good and is easy to navigate can help bring in business. Regardless as to whether you’re about to start a business and you need help with design ideas, or if you already own a business but feel your website is due for a redesign, the team of design-geeks at My Denver Digital is here to help.
Website design is a key component of your business’ success. Do you remember that commercial from the 80s, the one where the announcer talks about how you never get a second chance to make a first impression?
Your website is likely the first impression that your clients will have of you and as such, you’ll want to make sure your homepage provides a clear overview of the products or service you offer. It should include things like easy-to-find page links (which allow people to more easily navigate your website) along with easy-to-find contact information.
If a customer has to dig through your website to find your phone number or email address, or if they fee the website is too difficult to navigate, chances are, they’re going to hit their browser’s back arrow until they get back to the Google search results.
A professional looking website will have a home page that has a value statement, a high-quality photo and a call to action. A homepage that looks clutter can make a company seem less credible. Your website will also need content, and by content, we mean more than a few sentences about your business hours and the areas you service. High-quality content is among the most important things that will help you boost your SEO ranking and your client conversion rate.
If your website doesn’t have a blog, that’s another mistake. When you add a blog, you’ll be able to establish yourself as a knowledgeable expert in your industry. If you’re blogging just for the sake of throwing words up on your website (ie: you own a swimming pool company but you’re blogging about things such as the Top 5 Things to Buy Your Kids Before They Go Back to School) you’re not doing yourself or your company any favors. Again, you don’t get a do-over when it comes to a first impression.
When you work with My Denver Digital, we can help build you a website that’s compatible with the latest mobile technologies. We understand the importance of making sure your website works well on all models of desktop and laptop computers in addition to working well on smart phones and tablets.
You’ll also get the benefit of a better-looking design. Companies that purchase a cheap, template-based web design, will have a cheap-looking website. Companies that work with My Denver Digital receive professional web design services that are flexible and fully customizable. Our designers know how to make an impressive website that will make a great first impression and we’ll do it in such a way that will reflect your company’s personality and needs.
Increased rankings in search engine results If you know anything about search engine optimization, you’ve likely heard that the search engine crawlers look for unique content. Our design team not only knows what it takes to make your website look good—they know what it takes to make sure your website gets seen.
Imagine you decide to build what will be the world’s best restaurant—but when scout the location, you choose a place that’s hard to find and that doesn’t have any roads. It doesn’t matter how good your food is if your customers can’t find you. You can think of SEO in the same way. At My Denver Digital, we can help you build those roads.
The team of geeks at My Denver Digital has years of experience in helping our clients build great-looking, custom websites that are designed to help them convert page views into dollars. We know what needs to be done to help you build a quality website that is both easy to navigate and helps reinforce your brand.
For more information on our website design services or to learn how a custom website from My Denver
Digital can help improve your online presence, call us today at 720-316-4217 to learn more.